The Journal of Applied Marketing Theory (JAMT) is an open-access, no-fee, double-blind peer-reviewed journal that publishes articles focusing on the application of academic research for marketing practitioners. Authors of the Best Paper Awards at the Association of Marketing & Theory (AMTP) are automatically invited for consideration to publish in this journal. The back issues are publicly accessible on JAMT’s site.

Please click on the button below to start the submission process using the For Authors tab on the left menu:

The Journal of Applied Marketing Theory (JAMT) publishes twice a year with an acceptance rate of 22%.

JAMT is indexed by:

• Cabells Journalytics

• Sherpa Romeo

• Google Scholar

• CrossRef

JAMT is included in WorldCat, the world's most comprehensive bibliography of library resources. The Journal is preserved using CLOCKSS, a leading preservation archive that guarantees persistent access to journal content for the very long term. Articles also receive Digital Object Identifiers (DOIs) through Crossref to ensure they can always be found.

For journal policies and submission guidelines, see the Policies page. Please contact the Editor(s) in Chief with any questions or concerns pertaining to the Journal of Applied Marketing Theory (JAMT).