Association of Marketing Theory and Practice 2011

Edgewater Beach Resort, Panama City Beach, FL

March 24, 2011 – March 26, 2011

The Association of Marketing Theory and Practice is an international academic marketing conference that focuses on bringing together both academic theory and real world marketing practices.  We encourage the participation of both business professors and business managers in both our annual conference and our affiliated journals.

Our conference meets the last Wednesday-Saturday of March each year to collegially share our research ideas and findings in presentations, special sessions, and the refereed published proceedings.  Submissions are due in mid-October for the following March conference.  Our conference aims for an encouraging environment in which faculty and doctoral students as well as practitioners can share ideas, build research streams, and develop partnerships for future projects.

Awards are given for Best in Track and Best in Conference papers. Authors of Best papers will be given special consideration for review in a refereed journal.



2016 Best Papers Announced


The 2016 AMTP best papers in track and best in conference were announced on March 18, 2016.

The list of 2016 Best Papers is here AMTP 2016 Best Papers

Congratulations to all the authors!

Posted: 2016-03-19 More...
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Conference Information

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All conference content on this website is Copyright 2009-2017 Association of Marketing Theory and Practice except the Conference Hotels which are Copyright 2013-2014 Omni Hilton Head Oceanfront Resort, Copyright 2010-2012 Myrtle Beach Marriott Resort and Spa at Grand Dunes, Copyright 2012 - 2013 Charleston Harbor Resort and Marina Copyright 2014 - 2015 Marriott Savannah Riverfront, Copyright Sea Palms Resort 2015 - 2016 and Copyright Embassy Suites 2016 - 2017.