This study presents administrative and marketing-related information on how the Kaohsiung City prepared for 2009 World Games, which was described as the most successful World Games ever by the International World Games Association President, Ron Froehlich (Hsu, 2009). Most of the presented information was allocated through an extensive literature review on secondary sources and observation from fall of 2008 to summer of 2009. Qualitative information based on the interviews with the Chief Executive Officer and Marketing Director of Kaohsiung Organizing Committee, along with other city councilmen on promotional strategies and activities, projected financial and sales data, reports on constructions, and issues and challenges related to the Games were further analyzed. The revenues of the gate receipts exceeded $2-million USDs. However, the costs for stadium construction and opening ceremony were $20-million USDs and $4-million USDs respectively. Unlike the Western countries’ emphasis on economic gains of the event, the Taiwanese government was willing to absorb the cost to host the event for exchanging international recognition and promoting patriotism. In conclusion, the researchers will address the unique aspect of the “not-for-profit” approach as many of the East Asian Countries have adopted to host a major sport event. Recommendations on increasing the commercialized activities and minimizing the potential political conflicts are discussed to promote the best practices for bidding and operation of the future international sport events.