Association of Marketing Theory and Practice 2013

Charleston Harbor Resort and Marina

March 21, 2013 – March 23, 2013


The Association of Marketing Theory and Practice is an international academic marketing conference that focuses on bringing together both academic theory and real world marketing practices.  We encourage the participation of both business professors and business managers in both our annual conference and our affiliated journals.

Our conference meets the last Wednesday-Saturday of March each year to collegially share our research ideas and findings in presentations, special sessions, and the refereed published proceedings.  Submissions are due in mid-October for the following March conference.  Our conference aims for an encouraging environment in which faculty and doctoral students as well as practitioners can share ideas, build research streams, and develop partnerships for future projects.

Awards are given for Best in Track and Best in Conference papers. Authors of Best papers will be given special consideration for review in a refereed journal.

For more information on past, present and future conferences including lists of Best Papers and Conference Photos go HERE

Announcements

 

JAMT New Issue Published

 

JAMT 8(1) has been published. Go to Journal of Applied Marketing Theory to view the issue.

If you have an account please do not create another account. If you forgot your password click on Forgot your password? and the system will send you an email to reset your password.

 
Posted: 2018-03-29 More...
 

2018 PLS-SEM Seminar

 

A big thank you to Joe Hair and Lucy Matthews for conducting the PLS-SEM Seminar on Thursday and Friday afternoons. We had 25 members that experienced the immersion in PLS and learned both basic and advanced analysis and modeling approaches.

 
Posted: 2018-03-22 More...
 

AMTP 2018 Best Papers Announced

 

The AMTP 2018 Best Papers have been announced.

Congratulations to all authors!

 
Posted: 2018-03-18
 

New for AMTP 2018 PLS-SEM Seminar

 

Thurday and Friday we will now be offering a PLS-SEM Seminar conducted by Joe Hair and Lucy Matthews. You will learn the use of Partial Least Squares Structural Equation Modeling.

More information will be forthcoming. If you have already registered and want to attend email Rick Mathisen.

If you have not registered you can select the PLS Seminar on the registration form.

The seminar will be limited to the first 30 people who register.

 
Posted: 2018-01-12 More...
 
More Announcements...

Conference Information



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All conference content on this website is Copyright 2009-2018 Association of Marketing Theory and Practice except the Conference Hotels which are Copyright 2013-2014 Omni Hilton Head Oceanfront Resort, Copyright 2010-2012 Myrtle Beach Marriott Resort and Spa at Grand Dunes, Copyright 2012 - 2019 Charleston Harbor Resort and Marina, Copyright 2014 - 2015 Marriott Savannah Riverfront, Copyright Sea Palms Resort 2015 - 2016, Copyright Embassy Suites 2016 - 2017 and Copyright 2017 - 2018 Marriott Resort Sawgrass.