| 2007 AMTP Conference
Best Papers in Track and Best in Conference
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| Last Changed
2008-11-21 | | | |
- Marketing Education/The DynamicBusinessSchoolEnvironment
- Differences in Marketing and Management Professors’ Criteria for Textbook Adoptions: A Pilot Study
- Robert Stevens Southeastern - Oklahoma State University
- Kenneth E. Clow - University of Louisiana Monroe
- C. William McConkey - University of Louisiana Monroe
- C.W. Von Bergen - Southeastern Oklahoma State University
- Marketing Management/Strategy/Branding
- Brand Image Enhancement Through Alliances
- Mike Musante - Quinnipiac University
- Marketing Research/Demographics/Consumer Behavior
- Understanding Consumer Viewpoint on Customer Labor: An
Illustration from Traditional Self-Service and Emerging
Technology-Based Self-Service Settings in Airline Industry
- Ismet Anitsal - Tennessee Tech University
- M. Meral Anitsal - Tennessee Tech University
- Promotion/Retailing/Sales/Sales Management
- The Impact of Social Presence on Consumer Attitudes toward Self-Service Technologies
- Brian R. Kinard - Georgia Southern University
- Michael L. Capella - Villanova University
- Matthew L. Williams - Georgia Southern University
- Service Marketing/Nonprofit Marketing/Ethics
- E-Services For The Hospitality And Tourism Industries
- Ron Goldsmith - Florida State University
- Stephen W. Litvin - College of Charleston
- Best in Conference and Winner of the Tom Ponzurick Award
- The Impact of Social Presence on Consumer Attitudes toward Self-Service Technologies
- Brian R. Kinard - Georgia Southern University
- Michael L. Capella - Villanova University
- Matthew L. Williams - Georgia Southern University
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